Get published and promote your research

Information on how to get published and measure the impact of research.

Where should I publish?

Developing a publication strategy is an important part of research. This includes selecting the most suitable journal for your field of study, choosing the most appropriate route for publication and then promoting your research to increase visibility and attract citations.

Ulrichs Periodicals Directory contains detailed information on print, peer-reviewed, and open-access published journals.

When deciding where to publish it is important to consider a range of factors including:

The authenticity of the journal

  • Predatory journals - beware of spam emails inviting you to submit to their journal.
  • Make use of the Think, Check, Submit checklist to ensure your research is published in a reputable journal.
  • The Directory of Open Access Journals indexes and provides access to high quality, open-access,  peer reviewed journals.
  • is a journal review website which highlights authors experiences with journals.

Scope of the journal

  • Age, is it well established?
  • Publication history - is there a consistent schedule of publication?
  • Publisher affiliation - who publishes the journal? Is it linked to a scholarly society or professional body?
  • Specialist or General? - Would your research attract more attention in a more specialist publication or is it cross-disciplinary?
  • Size - how big is its circulation?
  • Audience - are the readers likely to be interested in your field of research? Does it have a practitioner audience? Is there likely to be public engagement?
  • Composition of editorial board - have you heard of them? Are they still publishing?
  • How international is the journal?
  • JANE is an journal/author name estimator which aims to match article titles/ abstracts with potential journals. Journal Guide provides a similar service but also includes information on rejection rates, scope and cost. These resources both currently focus on the biomedical sciences.

Review Process

Many issues to consider, including:

  • Is the journal peer reviewed and what is the model?
  • Time from submission to decision.
  • Rejection rate - are you aiming high enough or too high?

Dissemination and impact

When choosing a journal it is important to consider its target audience as well as its potential for the widest possible dissemination and impact of your research. Things to look at include:

  • The H-index of a journal is the largest number h such that at least h articles in that publication have been cited at least h times each. The H-index can also be used to calculate the citation rate of individual authors.
  • Journal impact factor – use with caution as there are pros and cons to this measurement. Advice from HEFCE states that it is not the impact factor of the journal that it is important but the quality of the article you produce and that of the underlying research.
  • There are now a full range of journal metrics to give a multidimensional insights into journal performance.
  • SCImago Journal and Country Rank portal includes the journals and country scientific indicators developed from the information contained in the Scopus database allowing users to compare rankings by subject area. The service also provides information about the openness of journals.
  • Altmetric scores give an indication of the attention research is getting outside the traditional publication sphere within social media and news outlets.
    • Download data gives an idea of how much attention articles within the publication are getting.
    • Links to other outputs eg data statements and files.
    • Citation scores of authors publishing in that journal. How well known are they?
    • Language of the journal and that of your potential audience.

How should I publish?

Firstly, you need to consider whether you can publish open access. This will depend on whether you have funding for Gold open access and whether you need to meet any funder requirements. Remember any journal articles or conference proceedings that are being considered for the next REF must be added to the UWE Bristol Research Repository within 3 months of acceptance.


  • Does the subscription journal offer an open access option? How much is the article processing charge?
  • Do I have funding for Gold open access? Can I make use of a publisher deal to get free or discounted gold open access?
  • Can I make my work open access via the green route if I can’t afford the APC?
  • What are my funder requirements? Is this journal compliant? Seek advice from the Library Research team.

How can I raise the profile of my research once published?

Think about how visible your research is, including:

Citation Strategies

How often your work is cited, and by who.

For some research fields open access publishing may give extra citations. The Open Access Spectrum (OAS) Evaluation Tool conducts an analysis of journals using various parameters including reuse rights, automatic posting and machine readability.

There are a number of external resources available which advise on the best way to attract citations and increase the impact of your research. These include:

Promote your research

Get an ISBN

ISBNs for UWE Bristol published books may be obtained via the Library. Apply online for an ISBN.


Some of this guidance has been adapted from material provided by the London School of Economics under a creative commons attribution 3.0 license.  

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