Business support from the Applied Marketing Research Group
There are numerous ways in which the Applied Marketing Research Group (AMRG) can work together to help your organisation progress. You can read more about the main ones below.
A member of our team will provide you with advice and support. The amount and nature of the contact will be negotiable, according to your needs and agreed term.
The type of consultancy arrangement will vary greatly according to your needs. It may, for example, involve a specific piece of research or it may involve analysing and making recommendations to resolve a particular problem.
Knowledge Transfer Partnerships
A Knowledge Transfer Partnership (KTP) is a government-funded initiative to help you improve competitiveness, productivity and performance of your business by giving you access to knowledge, skills and technology that reside within universities.
A graduate is employed within your organisation to deliver the project, supported by an academic advisor. Recent examples of KTPs have included a foodservice supplier, an educational academy and a charity.
We can offer a range of short courses tailor-made to suit your needs. Putting together a course for a number of delegates from your organisation can be very cost-effective. Typical courses include:
- delivering customer value
- customer relationship management
- applying business thinking in the NHS.
We facilitate workshops to support organisations wishing to utilise their own staff more effectively, to address specific issues. We have delivered workshops to over 140 people from SMEs (small and medium sized enterprises) in conjunction with The Environmental i-net. Typical workshops include:
- developing your own marketing plan
- sales effectiveness
- market research
- digital marketing and communications strategy.
Get in touch
If you have any questions or would like to work with us please contact us.